BUS303 Business Communication Module 2 Persuasion Learning Outcomes Explain Conger’s model and its application to persuasive business messages. Compose well-formed memos. Describe how Cialdini’s “six weapons of influence” affect persuasion. Persuasive Communication Please complete the following: A persuasive memo that incorporates the persuasive models of Conger, Cialidini and other persuasive communication principles from the background reading. Please pay particular focus to the principles outlined by Cialdini […]