Marjorie Benton

Training and Development

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You work for a company with 200 employees, in the industry of your choice, and are tasked with developing a new e-learning system. In at least 200 words explain:

Requirements: 200 words

Answer preview

Synchronous is best suitable for students as involves the use of video conferences which will include a one-on-one involvement with their tutors. Students will be able to answer the questions and be answered on spot as well interact with their classmates in open discussions (Sinecen, 2018.) Asynchronous will be best suitable for those students who are employed since the student and the tutors don’t have to be online at the same. Other training modalities will be needed to provide more flexible options for both the tutors and students for better learning experiences. It would also be advantageous to combine both synchronous and asynchronous models.

[301 Words]

Training and Development

Marjorie Benton

Ethical Issues in Marketing

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  1. Read “Ethical Issues in Marketing: An Application for Understanding Ethical Decision Making” from the University Library.Write a 350- to 575-word analysis and evaluation of a company’s effectiveness in the following areas:

    Format your assignment according to APA guidelines.
    Submit your assignment.

Requirements: APA | Research Paper | 2 pages, Double spaced

Ethical Issues in Marketing: An Application for Understanding Ethical Decision Making

Author:
Parilti, Nurettin; Kulter Demirgunes, Banu; Ozsacmaci, Bulent
Author Affiliation:
Gazi U; Ahi Evran U; Cankaya U
Source:
Marmara University Journal of Economic and Administrative Sciences, 2014, v. 36, iss. 2, pp. 275-98
Publication Date:
2014
Abstract:
In recent years business ethics and social responsibility have gained great importance in marketing practices, especially in societal marketing practices. Businesses infinitely struggle to indicate their contributions to society. Consumers consciously evaluate this contribution. Manipulated consumer choices and unethical marketing applications can affect purchasing behavior. Particularly intense competition, globalization and societal consciousness transform businesses into social organizations and lead them into marketing efforts offering social value. Although business ethics and social responsibility of businesses have gained more attention in recent years, defining consumers’ perceptions on ethical issues is still minimal. This study presents an empirical research of consumer perceptions on ethical issues. Reflection of this perception on purchasing behavior is also another important issue to be considered. The aim of this study is to investigate the factors related to ethical issues in marketing practices and to reveal possible influences of these factors on consumers’ ethical decision making. The main objective of the study is to find out consumers’ perceptions on businesses’ ethical issues such as misleading advertising, deceptive packaging and to reveal the impact of these issues on their ethical purchasing behavior or ethical decision making. It also reveals which criteria is more important for ethical decision making. This study reveals that consumers reflect their ethical perceptions on their purchasing behavior. Each ethical issue has been found to be a positive effect on purchasing behavior. Businesses’ practices on packaging has been indicated as the most effective ethical issue on purchasing behavior. The study is considered to be a significant outcome for businesses to direct their advertising, packaging and other activities.
Descriptors:
Production, Pricing, and Market Structure; Size Distribution of Firms (L11)
Corporate Culture; Diversity; Social Responsibility (M14)
Marketing (M31)
Advertising (M37)
Keywords:
Advertising; Ethical; Ethics; Marketing; Social Responsibility
ISSN:

Answer preview

Good ethical issues such as unique packaging are likely to influence consumers to buy more goods as compared to goods that are not well packaged. A company which includes an untrue statement on advertisements is most likely to influence its customers from buying their goods and services negatively. (Dahl, 2015) Good ethical issues positively influence the consumers to actively use a company’s goods and services, while bad ethics scare the consumers away. Customers like being associating themselves with companies having good ethics.

[652 Words]

Ethical Issues in Marketing

Marjorie Benton

Equal Employment Opportunity

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Discuss question using 3 APA citation reference.

Equal Employment Opportunity (EEO) and Affirmative Action (AA) are not required in today’s evolved organizational climate. EEO and AA enforce quotas on organizations that must be met during the hiring process, thus requiring them to hire unqualified people. Evaluate this statement. Do you agree or disagree? Explain.

Requirements: 12

Answer preview

The notion that EEO and AA are obsolete, which forces organizations to hire unqualified persons, is unrealistic. It is because Affirmative Action is only applicable only if the hired staff is qualified for the underlying roles. Although the modern working environment has significantly evolved, some employees and minor groups continue to encounter discrimination and profiling at the workplace. The corporate leaders’ attitudes have interfered with the effective execution of the Equal Employment Opportunity and Affirmative Action (Shabalala, 2018). Therefore, for those firms hiring underqualified personnel, the cause is the poor leadership within the company. The implementation of EEO and AA can only be realized through the enforcement of its policies by corporations.

[439 Words]

Equal Employment Opportunity

Marjorie Benton

International Arbitration organization

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I’ll provide a full outline for the research and I just need someone to fill it up and do it

Requirements:

I’ll provide u with an outline

Can you change a bit or paraphrase the hook and conclusion ?

 

I hope you found the outline helpful

And can you please mention some examples? maybe any International Arbitration organization in islamic countries like Saudi Arabia or Iran …..

Answer preview

The fact that they have to interact with a global customer base means they have to deal with different customers with different cultures. A person’s culture has an impact on how they conduct their business, an aspect that might explain the existence of different business etiquettes in different countries. Courtesy of globalization, organizations in countries that embrace sharia law can now easily interact and transact with organizations from the rest of the world where sharia law is not the main form of governance. In the current global corporate era, a business can take a person from their home country to another nation, thanks to the existing or new opportunities they can explore in these new areas. Conducting business in these new environments means that a person has to take cognizance of the fact that they might be doing things differently, considering their different cultural beliefs, practices, and values.

[1650 Words]

International Arbitration organization

Marjorie Benton

Organization’s overall culture

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This assignment provides you with an opportunity to think critically about business ethics, business relationships, leadership, and how each contributes to an organization’s overall culture. Write a 500-word reflection paper by addressing each of the following items:

Your essay should be at least 500 words in length, double-spaced, and written in Times New Roman, 12-point font. You will not need a title page or a reference page, as this paper is all about your thoughts.

Requirements: 500 words in length

Answer preview

These are the three things I am like to consider when I find myself in a dilemma. For utilitarianism, I often find myself asking how my actions or decisions will impact those around me and if a majority will benefit from them or not. I am more inclined to choose that which will benefit most people. Secondly, I also base many of my decisions on the virtues I hold in esteemed such as integrity, honesty, and kindness among others. According to Kalshoven and Taylor (2018), the virtue approach to ethics considers the means more than the end. Finally, justice is a fundamental guide in my ethical decision-making. I believe that all people must be treated equally despite their differences.

[751 Words]

Organization’s overall culture

Marjorie Benton

Social Entrepreneurship

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There is one (1) research paper due this term for Social Entrepreneurship. The assignment is designed to stretch your knowledge on selected topics. The paper will follow standard APA guidelines as to parenthetical annotation and works cited sections. Other parameters include twelve (12) point Ariel font, one inch margins, ¼ inch indentions, normal character spacing, single line spacing, headings, a cover sheet and works cited page, and no longer than 5 pages of text in length (7 total). No APA abstracts, executive summaries, running head, or letters of transmittal are required.

I am looking for a professional report that (a) demonstrates a command and understanding of the issues involved in the case and their interrelationships, (b) uses sound presentation logic and well thought through justifications, and (c) displays a liberal use of appropriate graphs, charts and tables, is expected. Turn in your Word files (Firstname.Lastname.IP01.Docx) to Canvas LMS for submission to www.turnitin.com. Late submissions will not be accepted.

It is the list below for to do this project
1. Interview a Social Entrepreneur or manager of a non-profit organization. Please answer the following:
a. Name, address, telephone number, and email address of the Entrepreneur and the non-profit.
b. What problem are they solving?
c. Who is the target market for their organization?
d. How did they research the problem and were there competitors? I.E. Government or other non-profits.
e. How are they acting (solutions) on the problem identified in “b?”
f. Did they create an 501 (C)(3) or other designation? What legal structure did they implement? Sub S Corp, LLC, C Corp, etc.
g. How do they raise funds for operations?
h. What is the hardest part of creating the organization and day to day operations?
i. What advice do they have for other people that want to create a non-profit?

Answer preview

There were various organizations that also provided the same services. They include Water Aid which is an international organization founded in 1981 to ensure equity in the provision of safe water, sanitation, and hygiene education; and, Water for People which was founded in 1991 as a response to the global water crisis.

  1. How are they acting (solutions) on the problem identified in “b?”

The organization carries out various activities in providing safe and clean water for those in need. They include funding water projects, the organization stated that it funded 59, 400 water projects in 28 countries in the year 2019. These projects are expected to provide clean and safe drinking water to over 11 million people. Every single day they change over 4,000 new lives by providing them with clean water (We Believe We Can End The Water Crisis In Our Lifetime | Charity: Water, n.d.)

[1372 Words]

Social Entrepreneurship

Marjorie Benton

Employee Motivation

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After completing the lecture and reading assignments, write a response to the questions following the case at the end of Chapter 12, “Sodexo Incentives.” Do not use the questions in your response.

o Requirements: Response must be a minimum of 500 words; APA format.

Please include a christian worldview with a bible versus.

Requirements: APA | Other | 2 pages, Double spaced

Answer preview

The primary advantage of widespread incentive is that it identifies and acknowledges differences within an organization’s processes. In big corporations, several departments are mandated to perform different tasks to enhance the organization’s overall success (Lăzăroiu, 2015). The employees under these departments have a different skill set that they are applying in accomplishing their tasks. Therefore, it would be unfair for an organization to develop a single incentive plan that does not acknowledge the differences in skillset and how such differences are instrumental in guaranteeing the organization’s overall success (Bradler et al., 2016). Widespread incentives appreciate such differences in its processes, and this ensures that an organization comes up with an incentive plan that provides every outstanding effort within the organization is appreciated. With the widespread incentive, every employee will know that they have a chance of benefiting from such initiatives.

[739 Words]

Employee Motivation

Marjorie Benton

Strategic Management and Strategic Competitiveness

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Choose one public corporation in an industry with which you are familiar. Research the company on its own website, the public filings on the Securities and Exchange Commission’s Filings & Forms page, the Strayer University’s online databases, the Lexis Advance database, and any other sources you can find. The annual report will often provide insights that can help address some of these questions. Use the Strategic Management and Strategic Competitiveness Template [DOCX] to ensure that your assignment meets the requirements.

REQUIREMENTS

Write a 4–6 page paper in which you address the following:

  • Assess how globalization and technology changes have impacted the corporation you researched.
  • Apply the industrial organization model and the resource-based model to determine how your corporation could earn above-average returns.
  • Assess how the vision statement and mission statement of the corporation influence its overall success.
  • Evaluate how each category of stakeholder impacts the overall success of this corporation.
  • Use the Strayer University Online Library or the Internet to locate and include at least three quality references. Note: Wikipedia and similar websites do not qualify as academic resources.

This course requires the use of Strayer Writing Standards. (This is attached)

Also attached is the Writing Assignment Template with all of the instructions.

The specific course learning outcome associated with this assignment is the following:

Requirements: OTHER | Capstone | 5 pages, Double spaced

Answer preview

Although Walmart has experienced significant growth and expansion globally, similar to other firms, it has been threatened by technological changes. Various categories of developments in technology have impacted the company. One of the technological advances is program applications, whereby the business has become creative in optimizing mobile application use. The Walmart pay application has generated customer traffic in the United States which has reached all the 4600 stores in the country. This technological advancement is an improved customer buying experience that facilitates store advertisements and offers increasing annual revenue. Also, Walmart has extensively utilized Big Data Analytics to develop personalized interactions with clients (Marr, 2017). This information has provided the company with insights into purchasing behavior, search interactions, and search interactions. Walmart has also automated the navigation process for clients by securing a patent on self-driving shopping carts that helps customers locate items on shopping lists.

[1541 Words]

Strategic Management and Strategic Competitiveness

Marjorie Benton

Strategy Development Project

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Using the company you have selected for your Strategy Development Project(McDonald’s), describe one idea to generate substantial top line revenue growth. As you describe and assess this potential move, refer specifically to Figure 4.1 (p. 77) in Chapter 4 of Sherman and to the other readings from this week to support your response.

Answer preview

I think a combination of these three elements creates a unique strategy that will have short and long-term sustainable growth. Recently, Mcdonald’s has faced much public criticism for being out of touch with consumer needs as they strive to fulfill the needs of every other group while neglecting the major customer group (Prophet, n.d). This has led to the expansion of rival fast-food companies like burger king. But, if they adopt this strategy in which they understand themselves, their customers, and competition, they are likely to keep a considerable revenue stream now and in the future.

The company can keep competitors from copying their strategy by having the biggest investment possible in it. The strategy of market research is costly as it involves much human and IT expertise.

[452 Words]

Strategy Development Project

Marjorie Benton

Business Management and Entrepreneurship

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BADM475 Small Business Management and Entrepreneurship

Type: Discussion Board – Unit 3: Planning in Small Business – Deliverable Length: 1,200 – 1,300 words

Assignment Description

Formulate a strategic plan as follows:

  • Conduct a Political, Economic, Social, and Technological (PEST) analysis.
  • Conduct an environmental analysis, it is also called a SWOT analysis.
  • List and describe the 6-step sequential process of strategic planning.

Please use APA style, minimum of 4 references and citations. (I will provide instructions and company for this strategic plan)

This assignment is a continuation of the “Office of Real Estate Agents and Brokers” you have been assisting me with for the past 2 weeks. I am attaching to this message the last two work assignments you have been working on for this business so you can continue this analysis with this new assignment, UNIT3IP. Thank you and if you have any questions, please message me.

INSTRUCTOR NOTES (please read it) + REFERENCES

Welcome to unit three! Time sure is moving by quickly!

As you remember, last week we investigated the startup process. We examine the traits of successful entrepreneurs, various market factors that affect the entrepreneur, as well as an investigation of the various forms of business organization and ownership.

This week, we turn our attention to “planning in the small business.” We will examine the strategic planning process, conducting a competitive analysis, as well as the importance of an environmental analysis. These are all critical activities that the entrepreneur needs to engage in to ensure the ultimate success of the operation.

To assist in your understanding of the importance of strategy, here’s a quick video that I find to be very useful. Give it a look!

https://www.youtube.com/watch?v=RJ6iXd_eSh0

Class, some of the most important resources to beginning your own business are as follows:

1) Capital- Operating capital includes expenses such as salaries, wages, rent, expenses, supplies, utilities, advertising, depreciation, and interest payments. Small business advisors recommend that start-up expenses include at least six months operating capital. (Susan ward)Operating capital I think is the number one resource any entrepreneur must have when starting up a business. It will determine whether you succeed of fail in your new business venture.

2) PEST- Political, Economical, Sociocultural, Technological this is one part of your strategic business plan.

Political -factors in a country should be considered, including the political stability of a country. The legal system and how contracts are enforced are also evaluated. Trade regulations and taxation regulations are also very important. Additional political considerations include wage and work regulations such as industrial safety rules.( M.U.S.E, cec, 2013) You also want to find out if strictly selling online do you want to sell with a company that has already set up both in country and out of country selling laws such as EBay or Amazon? Or try and do it yourself and learn and factor in all legal and laws in the political side of the business.

Economic- factors of a nation are very important as well. For example, whether the economic system of a country is capitalistic or socialistic is very important. Currency exchange rates and the stability of the financial markets are critical factors as well. The general business cycle should also be considered. For example, is the country in a recession or experiencing prosperity? (M.U.S.E, cec, 2013) This would also include price or product to profit vs. economic environment company is trying to sell product/service to. It is very important the economic factors of when, where, and how to know before deciding to launch your idea or product into a sell able market.

Social- What social types are involved and who are the social types you are selling too. Does the social types your selling to also have the same social types around them that you would be employing? If internet to sell can ou reach out to all social cultures through creative marketing?

Technology- What technology will be needed, what are the costs of the technology that will be used, where the company is located, does the technology exist and is it legally allowed to be used? Who will maintain the technology and does it have a ongoing cost?

3) S.W.O.T – Strengths, Weaknesses, Opportunities, Threats The second part of your strategic business plan.

Strengths- What are the strengths of your business? Does it provide something that helps or relieves something for a customer? Would it be a service or product that everyone would want or use, and if not what is your customer base both in country and internationally? Is it a one of a kind product that you have a patent on and that you own the rights too? Is it a product that a larger firm or company might want to buy that would make you an instant million or even billionaire? These would be considered strengths.

Weaknesses- What are the draw backs? What can hurt your business profit and how can you avoid those weaknesses?

Opportunities- what opportunities would your business have and what it has to offer? Does it open doors to new creative ideas after first launch of initial product? Does it help others and possibly nations to give you federal funding? those are some of the kinds of opportunities.

Threats- Who what and why are your companies threats and even your personal threats being owner and CEO of your company. You have to look at your competition, environmental threats (if there are any) your financial threats, and any personal fears our family confrontation there may be with starting up your own business and the tireless hours you put into and use to focus on getting the start up right and competitive.

4) ) Strategic Management- process includes eight steps: (1) identifying the organization’s current mission, goals, and strategies; (2) analyzing the environment; (3) identifying the opportunities and threats in the environment; (4) analyzing the organization’s resources and capabilities; (5) identifying the organization’s strengths and weaknesses; (6) formulating strategies; (7) implementing strategies; and (8) evaluating results. (M.U.S.E, cec, 2013)

5) Support System- You need to have a great support system for you and your company that your starting. This is a valuable resource when you are exhausted from start- up hours, have under lying conditions you never expected when putting your business plan together. Or just need a good “Atta boy” when you need it. There is so many difficulties starting your own business that having support behind you will definitely help get you through.

Can you think of others?

References

M.U.S.E, cec 2013, class.ctuonline.edu/_layouts/MUSEViewer/Asset.aspx?MID=3928032&aid=3928033

Susan Ward, http://sbinfocanada.about.com/cs/startup/a/needtosucceed_3.htm

www.youtube.com/watch?v=qmgF0rqWpAw

Costa, C. (2012, May 16).SWOT analysis[Video]. Retrieved from the YouTube Web site: http://www.youtube.com/watch?v=qmgF0rqWpAw

Friesner, T. (2012, November 23).PEST[Video]. Retrieved from the YouTube Web site: http://www.youtube.com/watch?v=C0bPVorqkGI

https://www.sba.gov/blogs/starting-business-10-steps-every-entrepreneur-needs-know

Answer preview

Social factors are also a significant consideration for the new Real Estate agents and brokers’ offices. The population growth, demographics, cultural and shared beliefs of the population influence the real estate sector. The sole proprietor must understand the values and attitudes of the consumers in Naples. This information will help in designing a suitable marketing strategy and message for potential and target customers. According to Florida state economics, the population is increasing with more than 300,000 residential annually. The neighborhoods in Naples with high population density should focus on the new venture since it translates into increased demands for housing. The population growth in this region is forecasted to rise to 22 million by mid-2022 (Toro et al. 2020). An increased housing market trend favors investments in condominiums and single-family households in higher demand in Naples.

[1292 Words]

Business Management and Entrepreneurship