Marjorie Benton

Leveraging Search Technologies

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Leveraging Search Technologies

Google is the world’s premier search engine with more than 60,000 searches made every second, which equates to between five and six billion searches on any given day. As a result, the company is highly profitable earning around $100 billion in advertising revenue each year.

Research an organization located in the Kingdom Saudi Arabia and discuss the following:

  • What type of search engine technology is the company using?
  • Discuss the benefits the company is gaining from using that technology.
  • What sort of metrics does the company use to measure the success of the utilized search engine technology?
  • What other metrics might the company consider using to measure the success of the utilized search engine technology? Why?

Your well-written report should be 5 pages in length, not including the title and reference pages. To make it easier to read and therefore grade, make sure you clearly delineate each section of your answer so it can be matched with the relevant question. Use APA style guidelines, citing at least two references as appropriate. Review the grading rubric to see how you will be graded for this assignment.

Book: https://drive.google.com/file/d/1_ADCXxT4J2__Sskou…

Requirements: 5 pages

Answer preview

Saudi Arabia commands a huge population of information and communication technology in the Middle East, with the younger population projected to be the most users of telecommunication services (CITC). One of the benefits of using the google search query tool is the ability of the users to obtain information about the company’s products. For instance, in this case, the customers could access information concerning their queries on the 5G network the company was planning to launch. The tool was vital in providing information on the benefits of the 5G network and how it would improve their experience in communication processes.

[1573 Words]

Leveraging Search Technologies

Marjorie Benton

Business and Customers

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Zero marks will be given if you try to bypass SafeAssign (e.g., misspell words, remove spaces between words, hide characters, use different character sets or languages other than English, or any kind of manipulation

I advised making your work clear and well-presented

Write the solution in the concept by writing the keyword keys without copying from other paper or from the book

  • Use Times New Roman font size 12 for all your answers.
  • write the reference with APA Style
  • write the taxation
  • While your opinions do not need to be cited, they do need to be backed up with evidence. It is important to refer back to the textbook, articles, activities, other course content, or additional research using scholarly works to support your position or idea. All sources should be cited according to APA style: material needing citation should be marked with parenthetical citations in the body of your response and bibliographic entries

Required Text(s)

  • Jelassi, T., Enders, A., & Martinez-Lopez, F.J. (2020). Strategies for E-Business: Concepts and Cases on Value Creation and Digital Business Transformation (Classroom Companion: Business) (4th Ed.).Springer Publication
  • Afuah, A. (2014). Business Model Innovation: Concepts, Analysis, and Cases. (2nd ed.). New York City: Taylor & Francis. ISBN#: 9780415817400 (print), 9781136656491 (e-text).

Requirements: every question 250-300 word

Answer preview

E-Procurement can be described as the process where institutions or businesses request, order, and buy products or services via the online platform. In most cases, electronic procurement is a b2b process. Unlike e-commerce, eProcurement utilizes suppliers in a closed system and is only available to businesses that are only registered to a particular supplier system (Ronchi, Brun, Golini, & Fan, 2010). In other words, it facilitates interactions between businesses and customers via bids and so on. It is valuable to the organization as they easily access the customers. Moreover, it makes it easier for customers to make purchases. It allows the customers to have a variety of goods and services they may opt to buy.

The Elements of the E-Procurement Value Chain

There are various elements of the e-procurement value chain. One of the elements is e-forming.

[1055 Words]

Business and Customers

Marjorie Benton

Phillips 66 Company Total Reward Plan proposal

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Need assistance with an outline and 5-6 page research paper:

You are the HR Director of an organization of your choice and have been tasked with creating a proposal for a Total Rewards Plan. The Total Rewards Plan is an effective strategy to enable the organization to improve business performance, attract and retain the best talent, maximizing employee & organizational output, while achieving the desired results through an engaged and satisfied workforce.

Outline

  • Choose any organization
  • Provide a detailed overview of the organization’s, vision, mission & values, strategic priorities
  • Prepare an outline of the remaining topics to include the key elements provided below.
  • The outline should also include a sentence or two (with citations) regarding content and direction in each section.
  • Reference page (minimum of 4 required)

Research Outline should be in APA 7th edition format, include a cover page, and one or two pages of double-spaced content.

Research Paper

The research paper must include the following:

An overview of the organization, vision, mission & values, strategic priorities

The outline will guide in formatting the layout for the research providing a clear direction for the paper. Include citations within your outline to further support the writing.

Requirements: Outline (1-2 pages) / Research Paper 5-6 pages

The research paper needs an abstract

Research paper should be in APA 7th edition format, include a cover page, an abstract, and 5-6 pages of double-spaced content (no extra space between paragraphs) in-text citations, and a list of references cited in the paper. Please use indent paragraph format. Include a minimum of 4 references.

Answer preview

Phillips 66 Company Vision, Mission & Values, Strategic Priorities

Phillips 66 Company holds a vision of being the premier logistics and energy manufacturing company in the world. The company’s mission is to improve lives and provide energy by operating its business activities reliably, safely, and responsibly. One of the company’s values is safety, and it is committed to that all its employees and communities are safe by developing rigorous training programs and safety programs (Phillips 66 Company, 2023). The second value is integrity and honor, where the company operates with transparency, honesty, and ethical behavior in all its business activities and dealings. The third value is respect, where the company values inclusivity, diversity, and respect for all individuals. The fourth value is environmental stewardship, where the company is committed to developing responsible, sustainable practices (Phillips 66 Company, 2023). The last value is excellence,

[2115 Words]

Phillips 66 Company Total Reward Plan proposal

Marjorie Benton

Global business

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Read the case study: The impact of operational diversity on corporate philanthropy: an empirical study of U.S. companies. In a single Word document, minimum 7 full pages (excluding cover page and citations), APA format, answer the following questions. Use the questions as section headings.

  1. Identify the key issue or issues.
  2. Specify alternative courses of action.
  3. Evaluate each course of action.
  4. Recommend the best course of action

Requirements: in-depth example

Answer preview

Corporate philanthropy or giving is quickly becoming a vital determinant of organizational success, particularly in today’s highly competitive and dynamic business environments. More and more organizations are aligning their business goals and resources with philanthropy (Kabongo et al., 2013). Corporate philanthropy refers to organizations giving part of their resources and profits to non-profits to improve the welfare of the communities they serve (Kabongo et al., 2013). Unlike corporate social responsibility, corporate philanthropy extends beyond the confines of a society’s statutory or legal requirements seeking highly desirable developmental initiatives. Essentially, this means that corporate philanthropy is a discretionary responsibility over and above the ethical, legal, and economic obligations organizations have to society and the communities they serve (Kabongo et al., 2013). This dynamic relationship between communities and organizations has evolved over the years. These shifts can be largely

[2390 Words]

Global business

Marjorie Benton

Marketing Budget worksheet

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This week’s discussion is worth 56 points.

This Week’s Discussion Post

For this week’s discussion, please respond to the following:

  1. Complete the Marketing Vehicles Table, identifying the marketing vehicles you will use to reach your customers.
Marketing Vehicles Table
Marketing Vehicle Frequency Cost/Month
Example 1

Social Media: Facebook and Instagram

 2–3 times per week $600 per month
Example 2

TV Stations: Local Station, WTC

 1 time per week $1,000 per month
Example 3

Free Samples

 2 events $500 per month
  1. Copy and paste the Marketing Vehicles Table into the discussion area.
  2. Complete the Setup worksheet in the Business Plan Financials Excel Template according to the instructions in the guidelines.
  3. Input the marketing vehicles’ costs into the appropriate areas of the Marketing Budget worksheet in the Business Plan Financials Excel Template.
  4. Attach the entire Business Plan Financials Excel Template to the discussion thread before clicking Submit.

Post at least one substantive comment to another student’s post.

Notes

Requirements: as long as it takes

Answer preview

The business will provide benefits to its salaried/full-time employees at an average cost of $3500 per year for each employee. The most significant benefits include medical insurance, paid time off, free food, and fitness parks (Miner, 2020, November 27). For the hourly/part-time employees, each employee’s average cost of benefits per year is estimated at $1000. The most significant benefits include medical insurance, subsidized foods, and fitness perks. The employee benefits are estimated to increase at an average cost of 6% per year.

[692 Words]

Marketing Budget worksheet

Marjorie Benton

Concept of free-market capitalism

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FACEBOOK is my company of choice. Submit the Overview section of your final project, which continues building on what you started in Milestone One to complete Section I of the final project critical elements. You will provide the business profile and governmental action, revised according to feedback received on Milestone One, then add organization and teams, stakeholders, and current environment. Be sure to support all factual claims/positions with appropriate citations to your research materials.

Requirements: 8-10 pages

PLEASE include headers too identify where you address each element (i.e., Business Profile, Government Action, etc)

For the government action topic. Pick one and limit your discussion to that.

My Professor submits all papers via Turnitin checking for plagiarism.

Answer preview

platforms to provide more value to social media users (Trefis Team, 2019). This is a threat because when social media users perceive competitors‘ products as adding more value to their lives than the value they get by using Facebook’s products, they will start using them. This means that advertisers will begin transacting with the competitors due to the popularity of their platforms, thereby reducing Facebook’s revenue, especially from advertising. Another major threat to the company targets its brand. The company has had to contend with negative publicity about the spread of misinformation and hate, particularly on the role its algorithms play in such activities (Trefis Team, 2019). This negative publicity could jeopardize its market position and, subsequently, its profitability, considering it can adversely affect its brand reputation and image.

Answer preview

The Social Media Privacy Protection and Consumer Rights Act of 2021 aims to enhance transparency in consumer data breach notification options and generally ensure that organizations are committed to implementing their consumer privacy and confidentiality policies (U.S. Senator John Kennedy, 2021). To guarantee the attainment of these objectives, the statute has a couple of obligations organizations in the social networking industry have to adhere to. For Facebook, this governmental action will take away the control it currently enjoys over the data of the people using its platforms. The statute seeks to give users control over the information

[2906 Words]

 

Concept of free-market capitalism

Marjorie Benton

Management of production operations

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Before working on this discussion post, review the appropriate guidelines for your selected company:

This Week’s Discussion Post

For this week’s discussion, please respond to the following:

  • Describe how your business operations will work. In other words, you want to explain the day-to-day flow of activities necessary to deliver your product or service to customers. Wherever applicable, identify costs. Be sure to address the following, if applicable to your chosen business, in the post:

Post at least one substantive comment to another student’s post.

Requirements: As long as it takes

Answer preview

The business will kick off with approximately 15 personnel to undertake management and operational roles either on a salary or wage basis. The CEO/general manager will be responsible for strategic management and overall oversight of the facilities operations. The initial salary of the CEO will be $ 60000 in year 1, increased to $120000, and then adjusted to $160 000 in the consecutive periods. The personnel requirements for the organization include production managers and staff, maintenance staff, and consulting services to guide the firm’s strategic direction. The firm will have two production foremen, each to be responsible for a different shift. The salary for each production foreman will be $40000 in year 1 and increased by 3% per year. In each shift, 3 production employees will be hired (6 total) part-time @

[1253 Words]

Management of production operations

Marjorie Benton

Social networking

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Write a 1-page journal entry (approximately 250 words) in which you:

  1. Describe three benefits you or others have experienced with social media.
  2. Discuss two dangers you or others have experienced with social media.
  3. Complete the page/word amount requirement.
  4. Write with clarity, following mechanics and formatting requirements.

Requirements

Your assignment must follow these formatting requirements:

  • This course requires the use of Strayer Writing Standards. For assistance and information, please refer to the Strayer Writing Standards link in the left-hand menu of your course.
  • Include a cover page containing the title of the assignment, your name, your professor’s name, the course title, and the date. The cover page is not included in the required assignment page length. A Journal Sample [PDF] has been provided for your reference. No sources are required for this journal.

The specific course learning outcome associated with this assignment is:

  • Explain the influence of information accessibility through different forms of media on individual and social norms.

Answer preview

However, there are dangers associated with social media. One is that it is addictive. Many people are so addicted to social media that they cannot resist their phones and laptops, slowing down other crucial daily routines. I have seen friends get frustrated if they do not receive texts or updates from friends on social media. It has resulted in anxiety, requiring psychiatric attention (Rana & Kelleher, 2018). Another danger is identity theft. People get tricked into sharing personal information with strangers, downloading malware, or providing

[442 Words]

Social networking

Marjorie Benton

Employee’s performance

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In a management role, you have to prepare yourself to conduct an effective performance review with your employees. This requires preparation and thoughtfulness. Read this section to learn about best practices for developing and completing appraisals.

It is necessary to provide formal feedback to employees through a systematic performance evaluation system. The HR professional should know how often performance evaluations should be given and if they are tied to pay increases.

The next step is to make sure you know the goals of the performance evaluation; for example, is the goal to improve performance and also identify people for succession planning? You will then determine the source for the performance evaluation data, and then create criteria and rating scales that relate directly to the employee’s job description. Once this is done, the successful functioning of the performance evaluation system largely depends on the HR professional to implement and communicate the system to managers and employees. This will be the primary focus of our next section.

Best Practices in Performance Appraisals

The most important things to remember when developing a performance evaluation system include the following (see Figure 4.6):

  1. Make sure the evaluation has a direct relationship to the job. Consider developing specific criteria for each job, based on the individual job specifications and description.
  2. Involve managers when developing the process. Garner their feedback to obtain “buy-in” for the process.
  3. Consider involving the employee in the process by asking the employee to fill out a self-evaluation.
  4. Use a variety of methods to rate and evaluate the employee.
  5. Avoid bias by standardizing performance evaluations systems for each job.
  6. Give feedback on performance throughout the year, not just during performance review times.
  7. Make sure the goals of the performance evaluation tie into the organizational and department goals.
  8. Ensure the performance appraisal criteria also tie into the goals of the organization, for a strategic HRM approach.
  9. Review the evaluation for each job title often, since jobs and expectations change.

Figure 4.6

Performance appraisal

As you can see from Figure 4.6, the performance appraisal aspect is just one part of the total process. We can call this a performance review system. The first step of the process is goal setting with the employee. This could mean showing the employee his or her performance appraisal criteria or sitting down with the employee to develop MBOs. The basic idea here is that the employee should know the expectations and how his or her job performance will be rated.

Constant monitoring, feedback, and coaching are the next step. Ensuring the employee knows what he or she is doing well and is not doing well in a more informal manner will allow for a more productive employee.

Next, of course, is the formal performance evaluation process. Choosing the criteria, rating scale, and source of the evaluation are steps we have already discussed. The next step is to work with the employee to develop improvement plans (if necessary) and offer any rewards as a result of excellent performance. The process then begins again, setting new goals with the employee.

-Post adds value by raising novel points or providing new perspectives.

-Post is concise and clearly written in an academic tone; Sentences are complete; spelling, grammar and punctuation are correct.

Answer preview

If I am responsible for improving the organization appraisal process, I will focus on establishing the performance standards suggestion. It is fundamentally important to develop performance standards for each job position since these standards aim to fulfill the organization’s vision and mission. The performance standards should include all job categories to eliminate the cases of biases. They also contribute significantly to shaping the organizational culture and what the company expects from its workforce. The unstandardized appraisal process negatively

[372 Words]

 

Employee’s performance

Marjorie Benton

Market globalization

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Using the Internet, research acquisitions that are currently underway and choose one of these acquisitions to discuss. Based on the firms’ characteristics and experiences and the reasons cited to support the acquisition, do you feel it will result in increased strategic competitiveness for the acquiring firm? Why or why not?

Of the problems that affect the success of an acquisition, which one do you believe is the most critical in the global economy? Why? What should firms do to make certain that they do not experience such a problem when they use an acquisition strategy?

Requirements: at least one paragraphs

help to answer the questionis atatched

Answer preview

Using the Internet, research acquisitions that are currently underway and choose one of these acquisitions to discuss. Based on the firms’ characteristics and experiences and the reasons cited to support the acquisition, do you feel it will result in increased strategic competitiveness for the acquiring firm? Why or why not?

Of the problems that affect the success of an acquisition, which one do you believe is the most critical in the global economy? Why? What should firms do to make certain that they do not experience such a problem when they use an acquisition strategy?

Requirements: at least one paragraphs

help to answer the questionis atatched

Answer preview

Mergers and acquisitions (M & A) involve the consolidation of companies through different financial transactions. While each deal has its specific reason, the main reasons for M&A are to increase market share, get more cooperation’s with companies, take advantage of supply chain benefits, increase the value of shareholder’s, and diversify products and services. However, many challenges come with M&A, including losing trust from main shareholders and overestimating synergies, which can lead to losses. Before a company

[666 Words]

Market globalization