P2P Fundraising Event
Define what a Peer-To-Peer Fundraising Special Event entails. Explain how a P2P Fundraising Event will help engage stakeholders and introduce how you will integrate online fundraising into it.
Resources for assessment:
- Textbook Readings: Chapters 7 and 8
- Video:Light The Night Walk (Links to an external site.)
- Websites:
AHS 7685 Discussion Board Rubric
Answer preview
P2P is the only fundraising effort that involves integrating individual donors into a common activity that affirms their support for the NPO cause. Other stakeholders,’ including fund beneficiaries, also take an active role in the special events. Whether online or physical activities, P2P special events will help donors share their experiences on the program’s cause and enthusiasm. The integration of donors to program beneficiaries such as children suffering from leukemia increases their enthusiasm to support the programs (Leukemia & Lymphoma Society, 2014).
Integration of Online Fundraising
Online fundraising will be integrated into P2P by creating an online presence to communicate messages on the event on social media, website, etc. Individuals can share their experiences in the form of stories or practices on major physical activities and share them in their networks (Buvala, 2009, Nov 1).
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