Sex and Violence in the Media

BHVS316 – Psychology and Mass Media

UNIT 3: Sex and Violence in the Media

Type: IP

Assignment Overview:

Deliverable Length: 600+ words + 1 reference Page + 1 Title Page (including at least 2 scholarly references) on the following:

• Discuss an advertising campaign that used violent imagery or sexual content. You may use the campaign you selected to analyze or choose a new campaign.
  • Are there violent images or sexual content associated with the product? If so, what are they?
  • Is it overt or subtle in its tone? What is the anticipated reaction to the use of such content and images in advertising?
  • What does the academic literature on violent and sexual content in mass media suggest are the impacts of such content on individuals?

Assignment Objectives:

• Identify the ways our personal behaviors are influenced by popular media, social media and mass communication.