Retailing Management
Compose a paper that integrates a complete Bible scripture verse and transcends all aspects of the following question(s) comprehensively.
Write a 1500 word essay that presents your supported thoughts about what retailing might look like 10 years from now. Use your understanding of retailing principles at use now, changing values and interests of consumers/customers, and the development of the Internet. Be sure to support your thoughts with information you found in the text and/or on the Internet.
Be sure to follow APA style guidelines.
- Retailing Management, (Boston, MA: McGraw-Hill Irwin, 9th edition, 2014), Michael Levy and Barton Weitz, ISBN: 9780077512378
- APA 6th Edition Publication Manual of the American Psychological Association, (2009), American Psychological Association, ISBN 978-1-4338-0561-5. Available through http://www.apa.org/pubs/books/
4200066.aspx
Answer preview
The third principle has withstood the test of time and continues to feature heavily in retailing (Welfare, 2011). The principle revolves around the areas a retailer needs to focus on to fulfill their clients’ needs sufficiently. There are four areas a retailer should direct their energy. The first is the products they are selling at their location. A retailer should always ensure the products displayed on their stores match the preferences of the people they are serving (Levy et al., 2014). They must also ensure that selling the product earns them some profit. The second area of focus should be the price of the items they are selling. The price selected should be within the potential customer’s pricing range. Otherwise, they will look for another store that matches their valuation of the item. The location where customers can access the product a retailer sells is critical (Welfare, 2011).
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Retailing Management
