Marketplace behaviors

Go online to any of the following open access article websites: Journal of Business Research, the Westcliff International Journal of Applied Research, Springer Business Research Journal, MDPI, and BRQ Business Research Quarterly and select an article published within the past two years. Select an article that employs one of the following research techniques: surveys, in-depth interviews, focus groups or participant observation. Copy the link of the article so that you can turn it in with your critique. Your critique should contain the following elements:

  1. Provide a complete citation of the research article (title, authors, journal, volume, year, and pages)
  2. What are the research questions/hypotheses?
  3. What are the major theories that it examines (be sure to briefly explain the theory)?
  4. What is the research methodology (sample size, independent variables, dependent variables, and how were they measured)?
  5. Summarize the major results.
  6. What does the author say is the major contribution of the study?
  7. What would you say are the strengths and weaknesses of the study with a focus on its methodology?


-Essay format (APA)

-2-4 pages, double spacing

-Font: Times New Roman, Size 12

-At least 6 peer-reviewed sources (include DOI in reference page) (Can be used to define terms/concepts)

-In-text citations for each peer-reviewed source

-No plagiarism

Requirements: 2-4 pages

Answer preview

significant time since responses are quick due to higher control and prompt answers. However, they impede the development of a connection with the interviewees, which is one of the primary goals of qualitative research methods. Control can also be limited when the participants refuse to continue engaging by hanging up the phone (Novick, 2018). It is mainly faced when the questions are complex or lengthy. Through telephone interviews, responses can be ambiguous because participants have restricted time to elaborate on answers, resulting in incomplete discussions. Besides, there is no face-to-face interaction to understand the feedback and consider its reliability in research fully.

[1104 Words]

Marketplace behaviors